News and information involving credit union marketing executives as well as digital, mobile and social media marketing efforts.
HUNTSVILLE, Ala. - Redstone Federal Credit Union has found success with its new quarterly magazine Connections. The second edition mailed to over 150,000 households in the Tennessee Valley area has earned rave reviews from members. "Since our premiere issue of Connections last August, we've heard nothing but compliments from our...
CU Times Senior Staff Reporter DOWNEY, Calif. - For Financial Partners Credit Union, perhaps the greatest testament that its Hispanic outreach efforts are making a difference is to be recognized by the Hispanic community itself. The $619 million credit union recently took home the best Spanish-language marketing campaign in the...
DULUTH, Georgia -Georgia Credit Union Affiliates President/CEO Mike Mercer and TIC Federal Credit Union President/CEO Janet Davis were recently interviewed last week on "Georgia Focus", a public affairs radio program, produced by Georgia News Network (GNN). The program was aired throughout the state of Georgia on GNN stations December 11...
NORTH TOWNSHIP, Mich. - The Michigan Credit Union League Cooperative Advertising Forum has come up with a strategy to help get the credit union message out in 2005. With a recent approval for a $1 million pool of matching placement funds by the MCUL board, the Co-op Ad Forum has...
RICHARDSON, Texas - Texans Credit Union's Marketing Team has received some 10 Lone Star Awards at the recent Texas Credit Union League Marketing Conference in Austin. Judging was based on results, creativity and educational content. There were a total of 351 entries received from 71 different Texas credit unions. The...
CORVALIS, Ore. - brass|Media Inc. is further branching out in the marketing arena. The Corvalis, Oregon-based company founded by 21-year old Bryan Sims has developed a series of ads that credit unions can use within the magazine brass|CU Edition Young Today, Rich Tomorrow. Geared toward educating the 18-25-year old market...
CAMBRIDGE, Mass. - According to Forrester Research Vice President/Media, Devices & Marketing Research Director Chris Charron logic and emotion are the keys to attracting and retaining consumers. "Don't be left out. Companies are figuring out that blending logic and emotion are critical to their success and have repositioned their entire...
HOUSTON - Smart Financial Credit Union is positioning itself as one of the University of Houston's biggest fans as evidenced during a recent football game against East Carolina University. As the official game sponsor, Smart Financial played host to a pre-game tailgating function Prior to kickoff, Jason Deitz, vice president...
SAN DIEGO - San Diego Metropolitan Credit Union has its members not only talking up the credit union experience but also encouraging new members to join. Playing up the idea that the best advertising is by "word of mouth," the $305 million credit union has launched a member referral program...
MADISON, Wis. - While diamonds may be forever, next year's CUNA Marketing and Business Development Diamond Awards categories are changing with the addition of two new entries - Member Magazines and Diamond in the Rough. The "Member Magazine" category was added to spotlight four-or-more color magazines distributed to credit union...
From Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourceFrom Eagle Eye Networks
Considering an upgrade to your video surveillance system? These 9 questions will guide you in evaluating modern systems to better protect your members, staff, and assets.
Download ResourceFrom CPI
Discover how to build a strong, efficient card program that aligns with your credit union’s goals, meets members’ needs, and opens the door to new opportunities.
Download ResourceFrom Alkami
The 2025 Digital Sales & Service Maturity Model update reveals how FIs are evolving. Discover why credit unions that prioritize digital maturity will be best positioned to capitalize on revenue growth opportunities.
Download ResourceFrom Eagle Eye Networks
Discover how cloud-based video surveillance and AI are redefining operations, offering more than security by improving fraud detection, member experience, and operational resilience.
Download ResourceFrom Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download ResourceFrom State National
What credit unions should know about protecting their portfolios.
Download ResourceFrom State National
If economic shifts are making your organization question its level of portfolio protection, this quick summary will help you compare blanket and self-insurance vs. Collateral Protection Insurance (CPI) to ensure you choose the right program for your credit union.
Download ResourceFrom Genetec
Choosing a physical security solution can be complicated. Check out our checklist of things to consider.
Download ResourceFrom Genetec
Is your credit union still relying on outdated physical security systems that limit scalability and create siloes in your operations? Download this white paper to explore a clear path to a more resilient and agile security framework that enhances safety, streamlines operations, and ensures compliance.
Download ResourceFrom Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it’s essential.
Download ResourceFrom Alkami
What’s going on in digital banking? This sixth edition report explores KPIs and metrics to gauge your credit union’s progress, effectiveness, and efficiency in digital banking services.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceFrom Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceFrom Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourceFrom Eagle Eye Networks
Considering an upgrade to your video surveillance system? These 9 questions will guide you in evaluating modern systems to better protect your members, staff, and assets.
Download ResourceFrom CPI
Discover how to build a strong, efficient card program that aligns with your credit union’s goals, meets members’ needs, and opens the door to new opportunities.
Download ResourceFrom Alkami
The 2025 Digital Sales & Service Maturity Model update reveals how FIs are evolving. Discover why credit unions that prioritize digital maturity will be best positioned to capitalize on revenue growth opportunities.
Download ResourceFrom Eagle Eye Networks
Discover how cloud-based video surveillance and AI are redefining operations, offering more than security by improving fraud detection, member experience, and operational resilience.
Download ResourceFrom Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download ResourceFrom State National
What credit unions should know about protecting their portfolios.
Download ResourceFrom State National
If economic shifts are making your organization question its level of portfolio protection, this quick summary will help you compare blanket and self-insurance vs. Collateral Protection Insurance (CPI) to ensure you choose the right program for your credit union.
Download ResourceFrom Genetec
Choosing a physical security solution can be complicated. Check out our checklist of things to consider.
Download ResourceFrom Genetec
Is your credit union still relying on outdated physical security systems that limit scalability and create siloes in your operations? Download this white paper to explore a clear path to a more resilient and agile security framework that enhances safety, streamlines operations, and ensures compliance.
Download ResourceFrom Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it’s essential.
Download ResourceFrom Alkami
What’s going on in digital banking? This sixth edition report explores KPIs and metrics to gauge your credit union’s progress, effectiveness, and efficiency in digital banking services.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceFrom Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceFrom Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download Resource