News and information involving credit union marketing executives as well as digital, mobile and social media marketing efforts.
FRESNO, Calif. - Have you heard the fish story of Educational Employees Credit Union pulling in over $28,264,000 in new loans? Well unlike other fishing stories this one is 100% true. Designed by Hollister, California-based brand consulting firm Redbeard Communications Inc., a fishing themed direct mail campaign has helped the...
INDIANAPOLIS - When pundits start talking about which U.S. credit union performed the biggest about-face in marketing strategy in 2004, then by most accounts the $846 million Indiana Members CU wins a top prize. Indeed, the state's second largest CU, seeing itself behind large banks in public visibility and on...
MADISON, Wis. - It's time once again to send in nominations for the CUES Golden Mirror Awards. All credit unions are welcome to enter to win in categories ranging from annual reports and card design to image enhancement and electronic marketing. In addition to creativity, planning and production quality, judges...
ALBUQUERQUE, N.M. - CommonBond Communications has recently launched online access to its Winter 2004 issues of Art & Articles, Just For Kids, Just For Teens, and Just For Seniors. Designed specifically for credit unions, Newsletter Products Online Access contains clip art and articles for use in newsletters and other printed...
DULUTH, Georgia - Georgia credit unions recently took center "page" in one of Georgia's most popular magazines - Georgia Trend. A four-page advertorial section, entitled "Georgia Credit Unions: Making the Difference for Our Members" was published in the magazine's October 2004 issue. Written by the Georgia Credit Union Affiliates Advocacy...
PHOENIX - Faced with an area that is as diverse as it is expansive, variety is the key to Desert Schools Federal Credit Union's marketing success. "I think the biggest challenge here is that with the expansion here in Phoenix there can't be a one size fits all approach to...
VIRGINIA BEACH, Va. - A focus on area schools has helped Virginia Beach Schools Federal Credit Union transform its image from a vendor to a community partner. "We wanted to be viewed as a real part of the school system and a benefit rather than just someplace you cash your...
LA HABRA, Calif. - American First Credit Union has taken financial literacy efforts to a new level-the workplace. The credit union has teamed up with the companies it serves to ensure their employees are financially savvy through the Let's Talk Money program, which features a team of credit union staffers...
NORTHVILLE TOWNSHIP, Mich. - With financial literacy a key initiative, the Michigan Credit Union League Family Involvement Council has released a new guide on launching in-school branches. The free downloadable Credit Union School Branch Handbook is a 56-page manual designed to offer insight into many of the regulatory, marketing, and...
PLANO, Texas - A series of fiestas celebrating Mexican Independence Day at four Community Credit Union branches has helped kick off the credit union's Hispanic marketing initiative. "We realize that Hispanics in Texas have consistently been underserved in the financial market. Our goal is to educate this large segment of...
From Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourceFrom Eagle Eye Networks
Considering an upgrade to your video surveillance system? These 9 questions will guide you in evaluating modern systems to better protect your members, staff, and assets.
Download ResourceFrom CPI
Discover how to build a strong, efficient card program that aligns with your credit union’s goals, meets members’ needs, and opens the door to new opportunities.
Download ResourceFrom Alkami
The 2025 Digital Sales & Service Maturity Model update reveals how FIs are evolving. Discover why credit unions that prioritize digital maturity will be best positioned to capitalize on revenue growth opportunities.
Download ResourceFrom Eagle Eye Networks
Discover how cloud-based video surveillance and AI are redefining operations, offering more than security by improving fraud detection, member experience, and operational resilience.
Download ResourceFrom Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download ResourceFrom State National
What credit unions should know about protecting their portfolios.
Download ResourceFrom State National
If economic shifts are making your organization question its level of portfolio protection, this quick summary will help you compare blanket and self-insurance vs. Collateral Protection Insurance (CPI) to ensure you choose the right program for your credit union.
Download ResourceFrom Genetec
Choosing a physical security solution can be complicated. Check out our checklist of things to consider.
Download ResourceFrom Genetec
Is your credit union still relying on outdated physical security systems that limit scalability and create siloes in your operations? Download this white paper to explore a clear path to a more resilient and agile security framework that enhances safety, streamlines operations, and ensures compliance.
Download ResourceFrom Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it’s essential.
Download ResourceFrom Alkami
What’s going on in digital banking? This sixth edition report explores KPIs and metrics to gauge your credit union’s progress, effectiveness, and efficiency in digital banking services.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceFrom Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceFrom Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourceFrom Eagle Eye Networks
Considering an upgrade to your video surveillance system? These 9 questions will guide you in evaluating modern systems to better protect your members, staff, and assets.
Download ResourceFrom CPI
Discover how to build a strong, efficient card program that aligns with your credit union’s goals, meets members’ needs, and opens the door to new opportunities.
Download ResourceFrom Alkami
The 2025 Digital Sales & Service Maturity Model update reveals how FIs are evolving. Discover why credit unions that prioritize digital maturity will be best positioned to capitalize on revenue growth opportunities.
Download ResourceFrom Eagle Eye Networks
Discover how cloud-based video surveillance and AI are redefining operations, offering more than security by improving fraud detection, member experience, and operational resilience.
Download ResourceFrom Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download ResourceFrom State National
What credit unions should know about protecting their portfolios.
Download ResourceFrom State National
If economic shifts are making your organization question its level of portfolio protection, this quick summary will help you compare blanket and self-insurance vs. Collateral Protection Insurance (CPI) to ensure you choose the right program for your credit union.
Download ResourceFrom Genetec
Choosing a physical security solution can be complicated. Check out our checklist of things to consider.
Download ResourceFrom Genetec
Is your credit union still relying on outdated physical security systems that limit scalability and create siloes in your operations? Download this white paper to explore a clear path to a more resilient and agile security framework that enhances safety, streamlines operations, and ensures compliance.
Download ResourceFrom Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it’s essential.
Download ResourceFrom Alkami
What’s going on in digital banking? This sixth edition report explores KPIs and metrics to gauge your credit union’s progress, effectiveness, and efficiency in digital banking services.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceFrom Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceFrom Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download Resource