Marketing

TALLAHASEE, Fla. - Envision Credit Union is hoping to give financial literacy a boost with the Get Ahead Partnership. According to Envision CU President/CEO Ray E. Cromer Jr., the Get Ahead Partnership is designed to close the gap in what people know about money. "When it comes to money management,...

WINSTON SALEM, N.C. - Truliant Federal Credit Union has tapped Chapel Hill marketing and branding firm Jennings as its agency-of-record. Jennings, a full-service marketing communications agency, will provide integrated branding for Truliant, including research and marketing, advertising, public relations and Web site refinement. "The main reason we selected Jennings is...

SCHERERVILLE, Ind. - Luck had nothing to do with a recent Advance Financial Federal Credit Union (AFFCU) 7-11 Certificate of Deposit Promotion. Working with a minimal promotional budget and its marketing communications agency Heisler Gordon & Associates, the credit union exceeded its goals. "Like all credit unions, we are challenged...

SAN ANTONIO - Security Service Federal Credit Union (SSFCU) has walked away from the Texas Credit Union League Marketing Conference with 10 awards. The Texas Lone Star Awards recognize credit unions for their excellence in credit union marketing, public relations, and business development. SSFCU was cited for its strong marketing...

TAMPA, Fla. - The Tampa Bay Federal Double Decker Bus was on "spirit" patrol during a recent University of South Florida Homecoming Parade. Students, USF Cheerleaders and SunDolls Dance Team boarded the bus shouting "Go Bulls!" and tossing USF and Tampa Bay Federal branded goodies including footballs and drink koozies...

SAN ANTONIO - Want to show students the credit union difference? Firstmark Credit Union says try adoption. Firstmark CU has adopted 10 local elementary schools as part of its Adopt-A-School program "The Firstmark Credit Union Adopt-A- School Program is a community initiative geared at supporting area schools and helping educate...