Marketing

JACKSON, Mich. - American 1 Federal Credit Union's recent safety focused events has attracted over 7,000 attendees. Held over three weeks in June, each Wednesday American 1 held a kids day, where companies, fire and police departments, and organizations presented health and safety information via interactive and educational booths. This...

INDEPENDENCE, Mio. - For United Consumers Credit Union nothing says thanks like Member Appreciation Days held at its branches. "We know our members have many choices when it comes to taking care of their personal finances," said UCCU President/CEO Chris McCreary. "Member Appreciation Day is just a small token of...

BIRMINGHAM, Ala. - Financial Marketing Group, Inc. has come into its own. Formed in 1983 by the Alabama Credit Union League, the marketing solutions provider has expanded to serve credit unions nationwide - with an eye on community credit unions in particular. "We're lucky that Alabama Credit Union League CEO...

LOS ANGELES -A focus on truly making a difference in the lives of its members and the life of the community it serves has helped SCE Federal Credit Union discover its place here. "Because we are a very, very small player against all large financial institutions in the community, if...

JAMESTOWN and MINOT, N.D. - While the merits of the use of the word "bank" in credit union marketing materials continues to be debated, for credit union marketers here "bank" is not an option. A statute from the 1920s does not allow any other financial institutions to use the word...

COLUMBUS, Ohio - Profound Communications has recently named Kelly Chrysler and Tiffany Brackman marketing account coordinators. As Marketing Account Coordinators, Chrysler's and Brackman's new responsibilities include designing promotional materials, writing copy and press releases, proofreading as well as maintaining an Internet presence for clients. "I am looking forward to continuing...