Marketing

WARNER ROBINS, Ga.- A "See the Big Picture" E-Statement promotion has not only benefited Ellis Brezial who won a Samsung 42" Plasma television but Robins Federal Credit Union's bottom line. "We've seen great results from the E-Statement promotions, gaining thousands of new accounts and it's teaching the members that they...

NUTLEY, N.J. - To spread the word about its home loan program, Proponent Federal Credit Union has taken a personal approach that revolves around Keith Beith. Developed by Mint Advertising of Branchburg, New Jersey, the recent marketing campaign plays up Proponent FCU Lending Manager and head of the home loan...

EAST CHICAGO, Ind. - For Advance Financial Federal Credit Union a love of speed has helped spell success for a recent "Moves Fast, Won't Last" vehicle loan promotion. The promotion, which offered members the chance to win one of four pairs of tickets to view an event at the Chicagoland...

NEWARK, Ohio -Fiberglas Federal Credit Union has recently kicked off a Grow Bucks promotion. Any member who opens a new certificate will be entered to win a pair of tickets to the Ohio State vs. Iowa football game, a tailgating package from Giant Eagle, or a gift card to Steve...

NEW BRITAIN, Conn. - What better way to demonstrate the benefits of belonging to the new American Eagle Federal Credit Union(AEFCU) Eagle Savings Club than taking members out to the ballpark? Some 550 members attended the $835 million credit union's Baseball and Ice Cream Bash at the New Britain Rock...

MISSION VIEJO, Calif. - What better way to celebrate the grand opening of Orange County's Credit Union's branch here than to launch a new youth program. The Sand Dollar Savings Club, designed for children ages 12 and under, features a free savings account, a free Club t-shirt, incentives for making...