X

Thank you for sharing!

Your article was successfully shared with the contacts you provided.

HOLYOKE, Mass. – Wanting to help credit unions get a grip on their brand, EverythingCU.com is hosting the first-ever event held exclusively for credit union professionals focused solely on branding-titled Branding, Bonding, and Brew: A Total Brand Immersion Experience. Slated to be held in Portland, Oregon from September 21-23, 2005, the event is designed to teach participants branding theory, concepts and techniques. Featured speakers will include Dr. Lynda Falkenstein, author of Nichecraft, Branding Guru Denise Wymore, and youth marketing phenomenon Bryan Sims. During the conference, three successful brands headquartered in Oregon will be studied from the inside out: Nike, Umpqua Bank, and McMenamins. “What is unique about this conference besides it being specifically geared toward branding is that it isn’t being held in a resort where it’s more about the vacation than the learning or where you have speakers lecture in large impersonal rooms with rows of uncomfortable chairs,” said EverythingCU.com Chief Experience Officer Morriss Partee. “This event experience is about brand immersion so we study and learn the strategy, methodology and techniques of brand while experiencing first-hand the power and emotion of a brand and what a great brand feels like by staying at a McMenamins property and by touring the other facilities.” To maximize learning and networking opportunities, attendance is limited to 35 participants, of which 11 spots have been filled as of April 8. For more information, contact Megan Boudro at EverythingCU.com via e-mail at [email protected] or toll-free at 1(800)860-7705. EverythingCU.com is an independent community of more than 4,500 credit union professionals. On average some 250-350 different credit union professionals visit the site every business day.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.

Already have an account?

Dig Deeper

Credit Union Times

Join Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Join Credit Union Times

Copyright © 2020 ALM Media Properties, LLC. All Rights Reserved.