Marketing

Quit marketing credit unions as "credit unions."

FoolProof, the Web-based financial literacy package piloted two years ago by the Credit Union Associations of Colorado/Wyoming, is on a roll signing up last week its 10,000th user overall and now counting 750 high schools.

It's time to meet Beth and Paige, the personalities of Bethpage Federal Credit Union's new rebranding effort.

Verity Credit Union Chief Marketing Officer Shari Storm has taken multitasking to a whole new level.

The Disclosures' 'Movin' On with My Money' music video has got people moving to the credit union beat.

Since reading both Editor-in-Chief Sarah Snell Cooke's comments and those of Fred Becker regarding cooperation among credit unions [CU Times, Feb. 3], I have been thinking a lot about this subject.