Marketing

In addition to the sponsorship deal, the credit union announces a new partnership with Lakers forward Anthony Davis.

A growth mindset and passion for the CU movement is fueling the first and only national campaign to advance broader consumer consideration for CUs.

After one full year of the campaign, Minnesota officials believe Open Your Eyes has "moved the needle."

Javelin Strategy & Research shows many consumers get credit score updates from their credit union or bank.

The CU also becomes the official credit union, debit card partner and credit card partner of the Isotopes.

A federal judge will consider whether consumer confusion surrounding the names should warrant a pause in the Truist brand rollout.