Marketing

Maine credit unions are finding "Surf Dude," a cartoon character used to promote surcharge-free ATMs a valued friend this summer in raising CU awareness.

The Credit Union Association of New York's Young Professionals Commission recently held its first Crash meet-up in Albany at Professor Java's Coffee Sanctuary.

"What are credit unions doing to attract, retain and reward the future leaders of the industry?" Guest Blogger Tim McAlpine asks.

While there is no hard data on the number of persons attending credit union-sponsored investment education workshops, women are becoming a powerful group to woo.

Houston credit unions, eying a need to recharge the league chapter system in Texas and perhaps elsewhere, are ramping up a low-cost e-mail and viral ad campaign this fall to expand industry awareness and advocacy on a broad scale.

Heartland Credit Union is encouraging consumers to make choose local with the launch of its Go Local initiative.