Marketing

The Utah League of Credit Unions has a new public face and brand: it's now the Utah Credit Union Association and online it's simply utahscreditunions.org.

Superior Credit Union has taken its pet-friendly policy to a new level. Whether they have fins, feathers or fur, pets can have accounts at the Collegeville, Penn.-based credit union.

CUNA Mutual Group Ireland hosted 50 credit union managers and directors, as well as Ireland's credit union regulator, legislators and industry trade organizations, during a "Future of Finance" conference in Dublin, Ireland.

The $500 million Hughes Federal Credit Union of Tucson has landed the University of Arizona head basketball coach as a TV representative for the coming season.

CUES has narrowed the field of 523 Golden Mirror Award entries to 182 winners.

Los Angeles credit unions, smarting from a negative article in a local business journal hitting on poor performance, stepped up a quiet media campaign this week countering that "not all credit unions are suffering."