NATIONAL HARBOR, Md. -- Knowing what you do best and communicating it creatively to members and potential members are among the best ways to improving your credit union and making it more customer friendly.

The $14.5 billion Vancity, Canada's largest credit union, said it will sell its subsidiary that offers business, home, auto and travel insurance to The Co-operators, a Canadian cooperative.

Lee Butke, president/CEO of the $4.2 billion Corporate One Federal Credit Union, said the question of raising paid-in capital is a serious one that deserves serious debate. The verdict in his Columbus, Ohio board room? Too risky, Butke said.

Members of Municipal Employees Credit Union Inc. of Baltimore recently received their share of a $4.2 million dividend.