News and information involving credit union marketing executives as well as digital, mobile and social media marketing efforts.
The ongoing cutback on travel and conference expense took another victim this week. The Marketing Association of Credit Unions said it is canceling its annual San Antonio convention next month and replacing it with online programming.
Credit union interest in social networking picked up steam this week with the $1.6 billion Michigan State University of East Lansing, one of the nation's more active participants, signing up with YouTube.
The NCUA flap in February over credit unions making sometimes unflattering comparisons of competitors in print or online surfaced again Friday with the issue being raised by the same California CU slapped for using Bauer Financial ratings on its Web site.
The online networks picked up some new credit union additions this week: CUNA and the Missouri Credit Union Association.
Northern Colorado credit unions continued Wednesday to reap a spurt in deposit and loan business with new soundings about CUs as safe havens following last Friday's failure of the largest bank in Greeley, a city of 75,000.
The $355 million SAC Federal Credit Union in Nebraska said this week it is already getting positive feedback on a new logo and rebranding campaign, its first in 20 years, to convey a softer military tone while emphasizing CU vs bank awareness.
Two members recently had their $10,687 auto loan and $4,998 home improvement loan paid off thanks to Southwest 66 Credit Union.
The $450 million First Citizens' Federal Credit Union of New Bedford, Mass., will unveil a new logo, tagline and new colors Monday as it marks a calibrated effort to remake the CU into one more tech-oriented.
Seeking to aid the state's battered economy, Arizona State Credit Union said it has launched what it calls the "first ever social media Website" designed to assist laid off state, university and other employees find jobs.
The "iBelong" awareness campaign, launched in 2007 by the Pennsylvania Credit Union Association and now in two other states, is spreading next week to Vermont with a TV ad blitz being licensed by the Association of Vermont Credit Unions.
From Alkami
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Download ResourceFrom Alkami
What’s going on in digital banking? This sixth edition report explores KPIs and metrics to gauge your credit union’s progress, effectiveness, and efficiency in digital banking services.
Download ResourceFrom Melissa
As credit union membership increases across the nation fraud is happening more often with increasing costs. To strengthen your CU’s defenses discover five critical capabilities you should understand to ensure your fraud solution closes security gaps.
Download ResourceFrom Blend
With more digital challengers on the rise, credit unions face increased pressure to attract and retain loyal customers. To stay competitive, it’s vital to streamline account opening processes and enhance digital banking experiences. This guide explores three key strategies to drive deposit growth and customer retention.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Elan Credit Card
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Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceFrom Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceFrom Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourceFrom Eagle Eye Networks
Discover how cloud-based video surveillance and AI are redefining operations, offering more than security by improving fraud detection, member experience, and operational resilience.
Download ResourceFrom nCino
This guide is designed to help credit unions ask the right questions--and know what to listen for in return--to identify a true partner for success.
Download ResourceFrom Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download ResourceFrom State National
What credit unions should know about protecting their portfolios.
Download ResourceFrom State National
If economic shifts are making your organization question its level of portfolio protection, this quick summary will help you compare blanket and self-insurance vs. Collateral Protection Insurance (CPI) to ensure you choose the right program for your credit union.
Download ResourceFrom Genetec
Choosing a physical security solution can be complicated. Check out our checklist of things to consider.
Download ResourceFrom Blend
Many credit unions struggle with outdated digital account opening processes, creating friction as member expectations evolve. Learn how Baxter Credit Union (BCU) confronted this challenge by leveraging cutting-edge technology to revolutionize its digital experience--driving significant growth in new account openings and account funding.
Download ResourceFrom Genetec
Is your credit union still relying on outdated physical security systems that limit scalability and create siloes in your operations? Download this white paper to explore a clear path to a more resilient and agile security framework that enhances safety, streamlines operations, and ensures compliance.
Download ResourceFrom Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it’s essential.
Download ResourceFrom Alkami
What’s going on in digital banking? This sixth edition report explores KPIs and metrics to gauge your credit union’s progress, effectiveness, and efficiency in digital banking services.
Download ResourceFrom Melissa
As credit union membership increases across the nation fraud is happening more often with increasing costs. To strengthen your CU’s defenses discover five critical capabilities you should understand to ensure your fraud solution closes security gaps.
Download ResourceFrom Blend
With more digital challengers on the rise, credit unions face increased pressure to attract and retain loyal customers. To stay competitive, it’s vital to streamline account opening processes and enhance digital banking experiences. This guide explores three key strategies to drive deposit growth and customer retention.
Download ResourceFrom Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceFrom Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceFrom Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceFrom Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceFrom Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceFrom Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceFrom Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceFrom Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceFrom Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceFrom Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download Resource