Marketing

Over the past few years, CUNA Mutual Group has focused on bolstering a number of areas to weather the most recent financial crisis.

A recent Financial Finesse report finds that financial stress levels has continued to decline as the economy improves. Only 16% of employees reported high or overwhelming financial stress levels during the first quarter of 2012 compared to 21% in 2011 and 30% in 2010. (See the infographic on the facing...

A direct mail piece from U.S. Senate Federal Credit Union that features a buxom blonde has generated some angry reaction, some national media attention and a petition drive started by an offended member seeking an apology.

Dont count on health care reform just going away.According to Brad Pricer, human resources process leader at CUNA Mutual Group, its unlikely that the U.S. Supreme Court will simply toss out the Patient Protection and Affordable Care Act completely.

Credit union uses email, Facebook, Twitter referrals net 175 new accounts in 90 days.

A white paper from Card Services for Credit Unions says only 50% of credit unions have loyalty or rewards programs attached to credit or debit cards.