Marketing

The Vermont showdown over whether a Montpelier credit union can keep on using bank and banking in its advertising appears headed a for a lengthy legal slog and perhaps compromise following the start of hearings last week by the state regulatory agency.

Callahan and Associates on Monday re-launched its 15 year-old website offering data and analysis, CreditUnions.com, with a focus on three new services.

During this season marked by expensive, negative and continuous campaign ads and hyper-inflated rhetoric, waxing political seemed appropriate.

During this season marked by expensive, negative and continuous campaign ads and hyper-inflated rhetoric, waxing political seemed appropriate.

Denise Wymore is less than impressed by the wave of name changes in the credit union industry, to put it mildly.

Denise Wymore is less than impressed by the wave of name changes in the credit union industry, to put it mildly.