Marketing

For credit unions and banks vying to be the primary financial institution, understanding and delivering products and services based on consumers’ needs has always been a priority.

Is the latest marketing buzz around quick response codes indicative of a growing trend or just the latest fad?

The $1.2 billion credit union using takes to the air and the airwaves with pro-CU message.

Matt Monge, vice president of people and development at Fort Campbell Federal Credit Union, has launched a culture revolution, and hed like every credit union to join.

With many women issuing the final word on financial decisions, marketing to this group seems to be taking off at credit unions.

Before those wedding bells ring AmeriChoice Federal Credit Union has found a way to reach out to engaged couples through a new television reality show – “Weddings in Style.”