Marketing

The proposed trade group combining Arizona, Colorado and Wyoming credit union leagues has settled on a new name: Mountain West Credit Union Association.

Reality Check was the aptly chosen name for the New Jersey Credit Union League’s one and one-half day Atlantic City conference. Over the densely packed schedule of deep-dive presentations on topics of current interest to credit union executives, the several hundred attendees heard over and over two stark realities.

The $11 million Brooklyn Cooperative FCU has received a $300,000 grant from the Center for Financial Services Innovation to help develop the financial institution interface for a social network savings program.

The inaugural graduating class of Budget Buddies, a nonprofit organization that provides low-income women with innovative financial training to help move them out of poverty, received their diplomas earlier this month at Jeanne D’Arc Credit Union’s headquarters in Lowell, Mass.

The $3.7 billion Patelco Credit Union is determined to make the most out of its 75th anniversary and a headquarters relocation out of San Francisco by conducting a marketing blitz aimed at enlarging its Bay Area profile.

That started as a simple request has become quite the competition, and now Vantage Credit Union’s Young & Free Show Me Challenge has been turned over to the public.

Latino Community Credit Union has got teens talking about their financial plans again with the launch of “What’s Your Savings Story?”

The Disclosures first album proves that credit unions have a lot to sing about.