Marketing

ANAHEIM, Calif. — CO-OP Financial Services adds new conference feature: Roundtable discussions on stage about how to put into place at home what attendees are learning there.

For now it seems like members are on Facebook and other credit union people are on Twitter, but don't discount tweets as a growing, vital way for connecting with members going forward.

For now it seems like members are on Facebook and other credit union people are on Twitter, but don't discount tweets as a growing, vital way for connecting with members going forward.

Cogent Research says "keeping plan participants happy can have a multiplier effect."

Cogent Research says "keeping plan participants happy can have a multiplier effect."

Pen Air FCU is adding to its rewards programs instead of taking away, bucking the current trend.