{
  "author": {
    "name": "Ken Burns",
    "webUrl": "/author/profile/ken-burns/",
    "description": "",
    "imageLarge": "https://secure.gravatar.com/avatar/f16d6fc2845f417ea0e93a3f2b6cd37d?s=136&d=mm&r=g",
    "estimate": 3,
    "social": [],
    "articles": [
      {
        "uri": "/2022/08/19/turning-data-into-marketing-intelligence-for-a-better-borrower-experience/",
        "title": "Turning Data Into Marketing Intelligence for a Better Borrower Experience",
        "byline": "Ken Burns",
        "kicker": "Expert Opinion",
        "prettyDate": "August 19, 2022",
        "timeToRead": "5 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/ken-burns/",
            "name": "Ken Burns"
          }
        ],
        "kickerNode": [
          {
            "uri": "/expert-opinion/",
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          }
        ],
        "summary": "Connecting BI and marketing automation leads to multiple benefits for CUs, including business growth and greater member satisfaction.",
        "body": null
      },
      {
        "uri": "/2021/03/01/the-benefits-of-tightly-integrated-marketing-business-intelligence/",
        "title": "The Benefits of Tightly Integrated Marketing & Business Intelligence",
        "byline": "Ken Burns",
        "kicker": "Expert Opinion",
        "prettyDate": "March 01, 2021",
        "timeToRead": "8 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/ken-burns/",
            "name": "Ken Burns"
          }
        ],
        "kickerNode": [
          {
            "uri": "/expert-opinion/",
            "sectionName": "Expert Opinion"
          }
        ],
        "summary": "Combining these technologies allows CUs to make them more effective and profitable, and deliver excellent member experiences.",
        "body": null
      },
      {
        "uri": "/2020/10/12/connecting-credit-union-departments-for-efficient-mortgage-operations/",
        "title": "Connecting Credit Union Departments for Efficient Mortgage Operations",
        "byline": "Ken Burns",
        "kicker": "Expert Opinion",
        "prettyDate": "October 12, 2020",
        "timeToRead": "8 minute",
        "image": {
          "uri": "",
          "width": "",
          "height": ""
        },
        "authors": [
          {
            "webUrl": "/author/profile/ken-burns/",
            "name": "Ken Burns"
          }
        ],
        "kickerNode": [
          {
            "uri": "/expert-opinion/",
            "sectionName": "Expert Opinion"
          }
        ],
        "summary": "When the mortgage department is placed in its own silo, the cost includes lost efficiencies and missed opportunities.",
        "body": null
      }
    ]
  }
}