Business growth is top of mind for CUs.

Access to fresh capital and liquidity has always been a critical issue for credit unions. In today's market, that issue has become front and center as record loan growth and lagging growth in share deposits have drained the capacity for many credit unions to continue to fund new loan growth. The knee-jerk answer for many credit unions experiencing these types of problems has been to issue high-rate CDs to both members and non-members alike. However, this solution is less than ideal and creates greater problems for many credit unions in the long run.

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