Credit Union Times | Accurate and Timely CU News

Special Report: Retail Delivery Systems/Marketing/Call Centers

By Staff Writer

Given the state of the economy every marketing dollar counts. Our special report on pages 16-17 offers a glimpse of how some credit unions are creatively spreading their message.

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Taking time out for call center staff

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Bethpage FCU gets a makeover

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News Stories

March 05, 2002

Chartway FCU gets personal with SEGs

VIRGINIA BEACH, Va. - Talk about catering to select employee groups. Chartway Federal Credit Union has personalized its SEG relationships by creating customized Web sites. Each site offers unique news about that SEG's industry, exclusive marketing promotions, and SEG employee news. In addition, current and potential members have quick, easy...

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March 05, 2002

WestStar pulls from history for branding inspiration

LAS VEGAS - In a city that is open 24-hours, WestStar has rediscovered its branding groove by going back to its roots. "If I had any message for other credit unions it would be to go back to basics, figure out what your common bond is and brand from there,"...

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February 26, 2002

Bank backgrounds

Former bankers are moving into credit union CEO positions. More may be on the way. Page 19.

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February 26, 2002

Hawaii credit unions hang tough

With tourism down, Hawaii CUs are creatively dealing with the state's economic slump. Pages 88-89.

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February 26, 2002

Australian credit unions tackle fraud issues

SYDNEY, Australia - Credit card and check (or cheques as the Australians spell it) fraud is on the rise everywhere, and down under is no exception. The costs of fraud to Australian CUs may seem less in total dollars than in the U.S. because of Australia's smaller population, it may...

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February 26, 2002

The credit union Washington scene looks much different in 2002

WASHINGTON - So much has changed on the credit union political scene in Washington. JoAnn Johnson and Deborah Matz have joined the NCUA Board, replacing Yolanda Wheat and Geoff Bacino. Some legislative issues, like bankruptcy reform, are the same, but new issues have emerged such as a regulatory relief bill...

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February 19, 2002