Marketing

SEATTLE -- The Marketing Association of Credit Unions has a new logo "emphasizing sharing and professionalism." It was unveiled during the organization's 21st annual conference here.

PORTLAND, Ore. -- Full-service brand development and marketing agency Creative Brand Communications, Inc.'s Web site, www.creative-brand.com, was singled out as Outstanding Achievement at the Interactive Media Awards.

SEATTLE -- Though it sounded slightly self-serving coming at a marketing conference, credit unions eyeing a move into business lending were told they need to "hire sooner," get help from the core processor and make sure marketing departments are actively involved before any pre-launch.

SEATTLE -- The $3 billion Kinecta Credit Union is at last getting a handle on membership retention, cutting account closings in half.

Hoosier Hills Credit Union is giving members an opportunity to become $1,000 richer.

Washington State Employees Credit Union is once again teaming up with Seattle's local radio station KOMO AM-1000 and the Seattle Mariners to salute Washington's finest teachers.