Marketing

WOCCU finds more credit union members worldwide belonging to fewer credit unions.

Here's a primer and a workout plan for getting your credit union's social media presence in shape.

Here's a primer and a workout plan for getting your credit union's social media presence in shape.

The $79 million Members Federal Credit Union in Aurora, Colo., has changed its name to Aurora Federal Credit Union effective this week.

The $79 million Members Federal Credit Union in Aurora, Colo., has changed its name to Aurora Federal Credit Union effective this week.

While most people think of logos, taglines and corporate colors, they are not solely what a brand truly is. Your brand is the trust members place in your credit union. An exceptional experience and promise of trust is what your brand should be delivering at every interaction.