Marketing

Is loan regime split dollar snake oil or liquid gold? How is a board to know? If it works, LRSD is a powerful tool for compensating key executives and preserving credit union assets. If it doesnt work, the costs to the credit union and the participating executives are high.

I spend a lot of time in strategic planning sessions, and growth is almost always the dominant focus. A majority of our nations credit unions are considered small, with less than $50 million, and the sad reality is that most in this group are having a difficult time with membership,...

In the constant bid for growth, it may help to work on building and reinforcing a strong foundation before chasing the next new thing.

Members will have an extra $100 in their pockets if Co-op Services CU reaches its goal in its Amazing Auto Loan Challenge.

Members will have an extra $100 in their pockets if Co-op Services CU reaches its goal in its Amazing Auto Loan Challenge.

121 Financial uses helicopter drone specialist to produce marketing, security and training videos.