Lending

Consumers are more willing to take on credit overall, though consumer credit at credit unions declined slightly in September, according to data released by the Federal Reserve.

Jeep Country Federal Credit Union of Holland, Ohio, has become the 100th to sign on with the Smart Option Student Loan referral program offered by Corporate One Federal Credit Union since June through Sallie Mae.

Small businesses with less than $10 million in annual sales are using loans more than any other size firms, according to Raddon Financial Group.

Offered online for the first time ever, CUNA Mutual Group's 2010 Discovery Conference on Nov. 3 included virtual sessions on spotting and leveraging consumer trends for growth, evolving to meet consumer expectations and more.

A lively chat session on how credit unions can identify innovation opportunities involved almost always asking members what they want and the challenge of convincing reluctant boards.

Gen Y is going to be spending $2.45 trillion annually by 2015, and credit unions that want a piece of the pie will have to look at their lending product offerings to see whether they match young people's needs and expectations.