CUs’ growing presence in the new vehicle loan space suggests they’re catering to consumer demand in areas typically outside of their stronghold.
Experian’s latest automotive finance market report reveals an encouraging shift concerning delinquencies.
Experian finds EVs accounted for 19.5% of all new vehicle leases this quarter, a notable increase from 2.1% in Q4 2020.
One notable trend from Q3 2024 is a slight uptick in prime and super prime borrowers opting for used financing.
What's more, credit unions continue to hold the highest market share of used financing.
Experian provides insights into the new and used auto lending market based on data from Q1 2024.
With vehicle prices decreasing and some lenders offering rates below average, consumers are returning to the market.
Experian shares highlights from its Q3 2023 automotive finance market report.
Captives hold the majority of total vehicle financing market share, jumping to 29.05% from 22.15% in Q2 2022.
Experian shares the latest data that CUs should take into account as they look for ways to increase auto loan market share.

From Elan Credit Card
Rising fraud, digital demand, and regulatory pressure are reshaping credit card programs. Discover what it takes to maintain a competitive card program and why many credit unions are reconsidering in-house issuing.
Download Resource
From Picus Security
With AI-driven attacks on the rise, meeting NCUA Part 748 cybersecurity requirements is more critical than ever. This guide provides practical steps for credit unions to replace security assumptions with evidence-based validation.
Download Resource
From Picus Security
Your credit union has security controls, but can you prove they work against modern threats? This handbook provides a roadmap to move beyond compliance and build an evidence-based security program that protects your members and meets NCUA rules.
Download Resource
From Picus Security
Credit union security teams face major threats with limited resources. This solution brief outlines how continuous security validation helps you prove which attacks would succeed, fix gaps, and answer every examiner question with evidence.
Download Resource
From CUCollaborate
With rising acquisition costs and industry consolidation, random acts of marketing are no longer enough. This executive guide provides a 5-step framework to unlock sustainable, member-driven growth by fixing fit, friction, and focus.
Download Resource
From CUCollaborate
More than half of credit unions are in decline. This data brief analyzes ten years of performance data, revealing how strategic Field of Membership (FOM) expansion is the single most reliable lever for sustainable growth. Download it to learn more.
Download Resource
From CPI
Offering premium metal cards can seem complex and costly. This playbook demystifies the process, showing institutions of all sizes how to launch a scalable, high-impact metal card program to drive loyalty and enhance brand perception.
Download Resource
From FICO
With 1.4 billion adults lacking credit records, alternative data is key to market expansion. This guide shows how to assess and combine this data with traditional sources to improve credit risk analytics and create lower-friction processes.
Download Resource
From CUCollaborate
In a consolidating industry, strategic growth is essential. This guide reframes Field of Membership from a regulatory hurdle into a competitive advantage, providing a tactical playbook for sustainable expansion.
Download Resource
From FICO
Go beyond traditional credit data. The UltraFICO� Score unifies cash flow insights with proven FICO� methodology, giving you a deeper view of borrower creditworthiness to safely approve more qualified applicants.
Download Resource
From Elan Credit Card
Digital engagement now determines which credit cards consumers choose, use, and keep. This new report from PYMNTS and Elan Credit Card reveals why the mobile app is becoming as important as the card itself.
Download Resource
From Elan Credit Card
Scale modern merchant services without adding internal infrastructure. Learn how a relationship?driven merchant model can help your financial institution enhance revenue and loyalty with small businesses.
Download Resource
From Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it?s essential.
Download Resource
From Elan Credit Card
Nearly one-third of consumers don?t know their credit score or how to improve it. With financial planning tools, educational resources, and one-on-one support, credit unions deepen their impact with members while helping them meet their broader financial goals.
Download Resource
From Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download Resource
From Elan Credit Card
Rising fraud, digital demand, and regulatory pressure are reshaping credit card programs. Discover what it takes to maintain a competitive card program and why many credit unions are reconsidering in-house issuing.
Download Resource
From Picus Security
With AI-driven attacks on the rise, meeting NCUA Part 748 cybersecurity requirements is more critical than ever. This guide provides practical steps for credit unions to replace security assumptions with evidence-based validation.
Download Resource
From Picus Security
Your credit union has security controls, but can you prove they work against modern threats? This handbook provides a roadmap to move beyond compliance and build an evidence-based security program that protects your members and meets NCUA rules.
Download Resource
From Picus Security
Credit union security teams face major threats with limited resources. This solution brief outlines how continuous security validation helps you prove which attacks would succeed, fix gaps, and answer every examiner question with evidence.
Download Resource
From CUCollaborate
With rising acquisition costs and industry consolidation, random acts of marketing are no longer enough. This executive guide provides a 5-step framework to unlock sustainable, member-driven growth by fixing fit, friction, and focus.
Download Resource
From CUCollaborate
More than half of credit unions are in decline. This data brief analyzes ten years of performance data, revealing how strategic Field of Membership (FOM) expansion is the single most reliable lever for sustainable growth. Download it to learn more.
Download Resource
From CPI
Offering premium metal cards can seem complex and costly. This playbook demystifies the process, showing institutions of all sizes how to launch a scalable, high-impact metal card program to drive loyalty and enhance brand perception.
Download Resource
From FICO
With 1.4 billion adults lacking credit records, alternative data is key to market expansion. This guide shows how to assess and combine this data with traditional sources to improve credit risk analytics and create lower-friction processes.
Download Resource
From CUCollaborate
In a consolidating industry, strategic growth is essential. This guide reframes Field of Membership from a regulatory hurdle into a competitive advantage, providing a tactical playbook for sustainable expansion.
Download Resource
From FICO
Go beyond traditional credit data. The UltraFICO� Score unifies cash flow insights with proven FICO� methodology, giving you a deeper view of borrower creditworthiness to safely approve more qualified applicants.
Download Resource
From Elan Credit Card
Digital engagement now determines which credit cards consumers choose, use, and keep. This new report from PYMNTS and Elan Credit Card reveals why the mobile app is becoming as important as the card itself.
Download Resource
From Elan Credit Card
Scale modern merchant services without adding internal infrastructure. Learn how a relationship?driven merchant model can help your financial institution enhance revenue and loyalty with small businesses.
Download Resource
From Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it?s essential.
Download Resource
From Elan Credit Card
Nearly one-third of consumers don?t know their credit score or how to improve it. With financial planning tools, educational resources, and one-on-one support, credit unions deepen their impact with members while helping them meet their broader financial goals.
Download Resource
From Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download Resource
From Elan Credit Card
Rising fraud, digital demand, and regulatory pressure are reshaping credit card programs. Discover what it takes to maintain a competitive card program and why many credit unions are reconsidering in-house issuing.
Download Resource







