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Over recent years, the automotive finance market share has demonstrated frequent shifts, and data from the second quarter of 2023 showed us this once again.

Experian’s “State of the Automotive Finance Market Report: Q2 2023” found captives now hold the majority of total vehicle financing market share, jumping to 29.05% from 22.15% in Q2 2022. Banks trailed behind at 24.84% this quarter, a decrease from 27.75% last year and credit unions went from 25.96% to 22.49% year-over-year.

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