{
  "author": {
    "name": "Lindsay Soergel",
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    "articles": [
      {
        "uri": "/2022/11/02/3-ways-to-build-an-ida-with-personality/",
        "title": "3 Ways to Build an IDA With Personality",
        "byline": "Lindsay Soergel",
        "kicker": "Expert Opinion",
        "prettyDate": "November 02, 2022",
        "timeToRead": "5 minute",
        "image": {
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            "name": "Lindsay Soergel"
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        ],
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        ],
        "summary": "Creating an effective intelligent digital assistant requires thoughtful consideration and brand introspection on the front end.",
        "body": null
      },
      {
        "uri": "/2022/06/22/the-digital-transformation-misstep-to-avoid/",
        "title": "The Digital Transformation Misstep to Avoid",
        "byline": "Lindsay Soergel",
        "kicker": "Expert Opinion",
        "prettyDate": "June 22, 2022",
        "timeToRead": "4 minute",
        "image": {
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        "authors": [
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          }
        ],
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        "summary": "Successful digital assistants are human-like, branded bankers trained to interact in meaningful and engaging conversations.",
        "body": null
      }
    ]
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}