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A dynamic company culture is not about beer on draft, or lounges, a snack bar, or a game room, it is much deeper than those things. The culture of a company is the heart and soul of the organization, it is the backbone, the values, the behaviors, it is how employees engage and interact both inside the company and out.

We have noted 6 aspects that create a dynamic company culture. See how you, as a broker or agent, can implement some of these features in your company and enable your clients to do the same. Thus, leading to better serve employees, customers, and community through a culture of communication and a focus on business.

1. The basics are clear

Everyone starts somewhere this we know, so why not start with the simple things already in place? Every company has a mission statement, values, passion, and/or vision statements. Find these items and give them a review, ensure they still best serve your company and your goals.