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A Rising Tide Lifts All Boats

Credit unions undergoing a merger can benefit from modernizing member service with a digital-first approach.

By Dan Michaeli | February 02, 2022 at 09:00 AM
man putting two pieces of a puzzle together Source: Shutterstock.

Last year the merger market experienced a notable uptick with 117 mergers approved by the NCUA in the first three quarters of 2021 compared to just 93 approved during the first three quarters of 2020. And, this momentum is not expected to slow down any time soon.

As more credit unions undergo mergers, they’ll need to find ways to more effectively communicate with and support their members through any changes. Even though many often shy away from additional projects or initiatives when a merger is occurring, there is no better time to modernize member service with a digital-first approach. Such a shift in member support strategy not only poises credit unions for future success but can also ensure the merger is more seamless to members.

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