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CU Times recently reported that credit unions currently finance one in every four vehicles sold. According to CU Direct Market Research Analyst Jose Torres, new car sales are expected to reach 17.7 million in 2017, a 3.3% increase over last year. As the competition for members’ auto and personal loan business rises, credit unions should further evaluate how they measure their consumer lending success. The time when success was measured solely by loan volume growth is over. Now, credit unions should ask: Are loans retained for the life of the loan? Are portfolios strong? And, most importantly, are members financially secure in their loan commitments?

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