Fifty-three percent of consumers plan to use either their debit cards or cash for holiday shopping, and one out of three shoppers will use their credit cards to pay for gifts of more than $100, according to a new survey of 500 consumers released Thursday by Litle & Co., a Lowell-Mass.-based payments processing company.

The online, unscientific survey conducted by a third party for Litle & Co. also found that nearly 50% of all cardholders – including 73% of people with incomes more than $150,000 –  said their primary motivation for using their credit cards is to earn awards and miles.

While 60% of the survey respondents own a tablet or smartphone, only one in four have shopped and made purchases with their mobile devices, the company said. But of those who do, the bullseye price point is $20-$100, which accounted for 63% of those purchases.

Continue Reading for Free

Register and gain access to:

  • Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.