With an eye on building green loan market share, Filene Research Institute and a Virginia consulting firm teamed up this week to quantify credit union practices based on a new survey tool distributed to CUs charting profit experience.
So far, 100 CUs have agreed to participate in the survey of CU lending aimed at going beyond call reports to chart exactly what kinds of loans CUs are marketing and for what purposes.
"The research is also exploring the performance of these loans as well as the types of partnerships credit unions have formed with state and local governments, utilities, and nonprofit organizations to market and support these lending efforts," said a statement issued by Hall Associates Consulting, a Dumfries, Va., firm conducting the survey.
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