If a core processor salesperson comes calling unannounced to your credit union, it's not courtesy of Member Driven Technologies.

"We don't cold call," said Larry Nichols, president and CEO of MDT, a suburban Detroit CUSO that has grown from seven credit unions in 2003 to a client list of 45 credit unions in 19 states running the Symitar Episys platform through its data center.

"We don't advertise or have sales and marketing, either, and in seven years this is the first interview I've done like this. I do go to CUES meetings periodically and have lunch with credit union people, and we put on the occasional WebEx seminar, but other than that, it's all been word of mouth and referrals," Nichols said.

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