LAS VEGAS — The ACUMA Mortgage Lending Leadership Conference had a full itinerary of sessions and speakers, but attendees could hardly concentrate on the lessons at hand. Instead, speakers and audience members alike buzzed about two hot topics: efforts toward a credit union-controlled secondary mortgage market and plans for a big impression at next month's National Association of Realtors conference in Orlando, Fla.

In fact, Thursday's post-breakout group session was transformed into a marketing brainstorming session, with mortgage lenders suggesting catchy slogans for the NAR booth. Most ideas centered on the message that credit unions have plenty of liquidity and are actively seeking mortgage loans.

ACUMA President Bob Dorsa said he's excited about the potential for credit union-realtor partnerships.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

  • Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
  • Exclusive discounts on ALM and CU Times events.
  • Access to other award-winning ALM websites including Law.com and GlobeSt.com.
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.