DALLAS — Aiming to showcase the industry’s positive subprime role, the Texas Credit Union League last week unveiled a statewide advocacy campaign to place “true success stories” in a broad cross-section of media outlets ranging from Internet blogs to radio talk shows.

“We have been handed a unique opportunity, a news hook, to tell the credit union story and if we don’t act immediately, it will be gone and we will have missed the boat,” declared Winter Prosapio, TCUL director of communications/advocacy.

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