"We recommend that you explain to your members why you think Lafayette will do better than the average bank or thrift on deposit and loan rates, particularly since the generic reasons Lafayette gives in support of its conversion..are the same for all banks and thrifts."

-NCUA Regional Director Edward Dupcak requesting Lafayette explain why its deposit and loan rates will do better than credit unions since, on average, bank and thrifts do not. "You are more than just an MSR (member service representative). You are the face of that credit union."

-OSU Federal Director of Community Education Claudine Oriani at a branding seminar when an attendee referred to herself as "just an MSR."

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