HONOLULU – Bank of Hawaii is putting its money where its promise is regarding timely responses to complaints. Called the Rapid Response Guarantee, the bank pays customers $10 when it fails to responds to a question or concern by 4 p.m. that day. According to Bank of Hawaii Corp. Executive Vice President for Retail Lending/Marketing Lori McCarney, the campaign is part of an image improvement plan. Another recently launched customer service initiative is the "Tell Mike" campaign which promises that CEO Michael O'Neill will personally read all comments and if the situation warrants may even personally respond to customer issues. Rapid Response is available to any bank customer including commercial and mortgage customers. So how much has been spent so far? A little over $880 says McCarney.

Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.

Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Breaking credit union news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Shared Accounts podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical coverage of the commercial real estate and financial advisory markets on our other ALM sites, GlobeSt.com and ThinkAdvisor.com
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.