Rather than joining the name change train like other credit unions, after some 70 years, South Carolina Federal Credit Union is taking its members back to simpler times with a new rebranding initiative.
In an attempt to better serve its Hispanic members, American First Credit Union has recently formed the Latino Community Advisory Council.
Only two credit unions have made The Principal's 10 Best Companies for Employee Financial Security--Eastern Financial Florida Credit Union and GTE Federal Credit Union.
In an effort to deepen its relationship with members a new name has led to big changes at Arizona State Savings and Credit Union. The credit union, which now goes by Arizona State Credit Union, has turned to Seattle-based branding firm Weber Marketing Group to launch a major re-branding of...
Longtime credit union industry veteran Yvonne Evers has resigned as president/CEO of HRValue Group.
IBMTEXAS Employees Federal Credit Union has taken branding to the next level with just one word--AMPLIFY.
Texans Credit Union is taking financial literacy to a new level.
Smart Financial Credit Union is living up to its name with its approach to branching out.
A recent Kaiser Family Foundation and Health Research and Educational Trust survey reported the slowest rate of health insurance premium growth since 2000, but premiums still increased more than twice as fast as workers' wages (3.8%) and overall inflation (3.5%).
When it comes to offering health savings accounts many say credit union size does not matter.
Trending Stories
- 16 Credit Union Rebranding Initiatives Unveiled So Far in 2025
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- 3Leadership Roles Filled at VCCU, Metro CU & Radifi CU
- 4Credit Unions See Big Drop in Branch Numbers
- 5Texas Man Sentenced to Nearly 5 Years in $2M Credit Union Scheme
Resources
Alkami
From Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download Resource
nCino
From nCino
This guide is designed to help credit unions ask the right questions--and know what to listen for in return--to identify a true partner for success.
Download Resource
Elan Credit Card
From Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download Resource
State National
From State National
What credit unions should know about protecting their portfolios.
Download Resource
State National
From State National
If economic shifts are making your organization question its level of portfolio protection, this quick summary will help you compare blanket and self-insurance vs. Collateral Protection Insurance (CPI) to ensure you choose the right program for your credit union.
Download Resource
Genetec
From Genetec
Choosing a physical security solution can be complicated. Check out our checklist of things to consider.
Download Resource
Blend
From Blend
Many credit unions struggle with outdated digital account opening processes, creating friction as member expectations evolve. Learn how Baxter Credit Union (BCU) confronted this challenge by leveraging cutting-edge technology to revolutionize its digital experience--driving significant growth in new account openings and account funding.
Download Resource
Genetec
From Genetec
Is your credit union still relying on outdated physical security systems that limit scalability and create siloes in your operations? Download this white paper to explore a clear path to a more resilient and agile security framework that enhances safety, streamlines operations, and ensures compliance.
Download Resource
Elan Credit Card
From Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it’s essential.
Download Resource
Alkami
From Alkami
What’s going on in digital banking? This sixth edition report explores KPIs and metrics to gauge your credit union’s progress, effectiveness, and efficiency in digital banking services.
Download Resource
Melissa
From Melissa
As credit union membership increases across the nation fraud is happening more often with increasing costs. To strengthen your CU’s defenses discover five critical capabilities you should understand to ensure your fraud solution closes security gaps.
Download Resource
Blend
From Blend
With more digital challengers on the rise, credit unions face increased pressure to attract and retain loyal customers. To stay competitive, it’s vital to streamline account opening processes and enhance digital banking experiences. This guide explores three key strategies to drive deposit growth and customer retention.
Download Resource
Elan Credit Card
From Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download Resource
Elan Credit Card
From Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download Resource
Elan Credit Card
From Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download Resource
Elan Credit Card
From Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download Resource
Elan Credit Card
From Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download Resource
Elan Credit Card
From Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download Resource
Elan Credit Card
From Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download Resource
Alkami
From Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download Resource
Alkami
From Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceAlkami
From Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download ResourcenCino
From nCino
This guide is designed to help credit unions ask the right questions--and know what to listen for in return--to identify a true partner for success.
Download ResourceElan Credit Card
From Elan Credit Card
Virtual cards are the next phase of digital payments with 42% of consumers using one within the past 6 months. Learn more about the growing payment method in this new report.
Download ResourceState National
From State National
What credit unions should know about protecting their portfolios.
Download ResourceState National
From State National
If economic shifts are making your organization question its level of portfolio protection, this quick summary will help you compare blanket and self-insurance vs. Collateral Protection Insurance (CPI) to ensure you choose the right program for your credit union.
Download ResourceGenetec
From Genetec
Choosing a physical security solution can be complicated. Check out our checklist of things to consider.
Download ResourceBlend
From Blend
Many credit unions struggle with outdated digital account opening processes, creating friction as member expectations evolve. Learn how Baxter Credit Union (BCU) confronted this challenge by leveraging cutting-edge technology to revolutionize its digital experience--driving significant growth in new account openings and account funding.
Download ResourceGenetec
From Genetec
Is your credit union still relying on outdated physical security systems that limit scalability and create siloes in your operations? Download this white paper to explore a clear path to a more resilient and agile security framework that enhances safety, streamlines operations, and ensures compliance.
Download ResourceElan Credit Card
From Elan Credit Card
Did you know that nearly three-quarters of all banking interactions now happen through digital channels? A well-designed mobile banking app is no longer optional -- it’s essential.
Download ResourceAlkami
From Alkami
What’s going on in digital banking? This sixth edition report explores KPIs and metrics to gauge your credit union’s progress, effectiveness, and efficiency in digital banking services.
Download ResourceMelissa
From Melissa
As credit union membership increases across the nation fraud is happening more often with increasing costs. To strengthen your CU’s defenses discover five critical capabilities you should understand to ensure your fraud solution closes security gaps.
Download ResourceBlend
From Blend
With more digital challengers on the rise, credit unions face increased pressure to attract and retain loyal customers. To stay competitive, it’s vital to streamline account opening processes and enhance digital banking experiences. This guide explores three key strategies to drive deposit growth and customer retention.
Download ResourceElan Credit Card
From Elan Credit Card
Social media scams, phishing, and telephone-oriented attack delivery are a few of the increasingly sophisticated attack methods by cybercriminals. Learn more about these evolving techniques and how to protect your members.
Download ResourceElan Credit Card
From Elan Credit Card
Unlock insights into the spending habits and motivations of new cardholders! Explore why so many chose general-purpose credit cards and what this trend means for industry leaders.
Download ResourceElan Credit Card
From Elan Credit Card
Struggling to keep your credit card program profitable? Discover why many leaders are turning to the agent issuing model.
Download ResourceElan Credit Card
From Elan Credit Card
Does the value outweigh the risk? Review three key considerations when evaluating whether to invest in growing an internal credit card program or explore an outsourced solution.
Download ResourceElan Credit Card
From Elan Credit Card
As quickly as technology advances, so do the expectations of your members. Learn what digital capabilities and solutions are trending, how much credit unions are investing, and what’s next in payments innovation.
Download ResourceElan Credit Card
From Elan Credit Card
Consumers with general-use credit cards average 37% higher monthly spend than those with co-branded cards. Learn more preferences, habits, and trends in this new report from Elan Credit Card and PYMNTS Intelligence.
Download ResourceElan Credit Card
From Elan Credit Card
Struggling to find the balance between an appealing credit card rewards program and the cost of managing it? These consumer trends and industry perspectives will help guide your credit union to building a viable program in 2025.
Download ResourceAlkami
From Alkami
The future of banking demands more than innovation--it requires actionable strategies. This 2025 playbook outlines 3 key strategies your credit union must adopt to thrive.
Download ResourceAlkami
From Alkami
Packed with data, insights and actionable strategies, this report outlines how your credit union can accelerate digital transformation initiatives in business banking to maintain market share in the increasingly competitive sector.
Download ResourceAlkami
From Alkami
This comprehensive market study dives deep into the contrasting views between financial institutions and account holders, offering critical insights that can drive your credit union's strategic decisions.
Download Resource