Brian Best
Brian Best, GTE Financial: In the six years since Brian Best took the helm at GTE Financial ($2.9 billion in assets; 229,584 members) as president and chief executive officer, the credit union has experienced historic growth – growth in its assets 58.2%, deposits 57.1%, revenue 26.5%, ROA 113% and lending origination 37.6%. However, Best takes even greater pride in his focus on people, including becoming a top-rated employer, serving more than 41,000 LatinX members and employing a staff that is more than 52% minority. Best brought card services, virtual banking and mortgage servicing in-house to ensure the best experience for members. He has championed technology initiatives, including developing a highly rated mobile application. Finally, Best has shaped a culture of giving at GTE, which has donated $4.4 million and 21,000 volunteer hours to support charitable causes.
We are pleased to continue our presentation of the LUMINARIES Class of 2022 Finalists, who are being recognized this year for the many dynamic and inclusive ways they are driving the credit union industry forward. The finalists were selected by our editorial team from several hundred stellar nominations in four award categories: Diversity, Equity & Inclusion, Executive Leadership, Innovation in Technology and Product Innovation. This slideshow highlights the six finalists from our Executive Leadership: Individual Executives (EAST) category. We had so many quality entries that we decided to geograpically split the category into East and West, so we could better represent the outstanding leaders across the country. The LUMINARIES Class of 2022 Finalists recently were reviewed by a diverse panel of judges from across the credit union industry, and a select group of winners will be announced on stage at the program's first awards dinner and gala — set to take place Nov. 9 at the Four Seasons Hotel in Washington, D.C.
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