Cheryl DeBoer

Basically a lifelong Michigander, except for a brief childhood stint in New Jersey, Cheryl DeBoer has a personal drive and pragmatic approach that allowed her to set her own goals on her own terms during a credit union career that has spanned four decades. DeBoer climbed nearly every rung on the credit union ladder – from working as a credit union lobby hostess in the 1970s as a teenager to becoming the first female CEO of the Kalamazoo, Mich.-based Advia Credit Union ($2.6 billion, 188,772 members) in 2004.

Now approaching 60, DeBoer recently announced her plans to retire from the credit union world by January 2023, and move away from the wicked Michigan winters to join her husband at their home in Florida. DeBoer admitted she’s lived a frugal life, worked extremely hard and has a healthy appreciation of life and death, since she lost her parents and brother at a young age.

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Michael Ogden

Editor-in-Chief for CU Times. To connect, email at [email protected].

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