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With 2022 well underway, credit unions are finding that the need to introduce competitive products and services is stronger than ever – and that collaborative partnerships are a key to success when letting a new offering loose.

A new report from consulting firm Cornerstone Advisors, “What’s Going On in Banking 2022: Rebounding From the Revenue Recession,” outlined a number of U.S. community financial institutions’ priorities for this year, among them real-time payments (RTPs) and cryptocurrency services. Cornerstone based its report on a December 2021 survey of 300 senior executives at mid-sized financial institutions, 55% of whom were from banks and 45% from credit unions. While very different in terms of their end goals and implementation processes, both RTPs and cryptocurrency represent areas where credit unions are just beginning to test the waters – often with plenty of help from third parties.


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Natasha Chilingerian

Natasha Chilingerian has been immersed in the credit union industry for over a decade. She first joined CU Times in 2011 as a freelance writer, and following a two-year hiatus from 2013-2015, during which time she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union), she re-joined the CU Times team full-time as managing editor. She was promoted to executive editor in 2019. In the earlier days of her career, Chilingerian focused on news and lifestyle journalism, serving as a writer and editor for numerous regional publications in Oregon, Louisiana, South Carolina and the San Francisco Bay Area. In addition, she holds experience in marketing copywriting for companies in the finance and technology space. At CU Times, she covers People and Community news, cybersecurity, fintech partnerships, marketing, workplace culture, leadership, DEI, branch strategies, digital banking and more. She currently works remotely and splits her time between Southern California and Portland, Ore.

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