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Expert Opinion

The Credit Union Route

Learn strategies for getting potential members to take the credit union highway.

By Richard Gallagher | Updated on November 29, 2018
Historic Route 66

Just mention Route 66 and you instantly hear the iconic song playing its melody in your head. It was one of the most popular roadways in the U.S. The original route stretched 2,448 miles from Chicago, Ill., to Santa Monica, Calif. It was one of our major highways for a while until the interstate came along and changed everything. Yet today, Route 66 is more famous than ever. People drive the massive expanse as part of their bucket list. It is a true once-in-a-lifetime experience.

Being part of a credit union is like that, too. It is a once-in-a-lifetime experience. In fact, there are many similarities between being a member of a credit union and Route 66. Let’s look at a few things you only experience on the credit union route!

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