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Editor's Letter

Breathing Life Into Struggling Communities

Metro CU’s involvement in the CONNECT program is a prime of example of the work credit unions must do for their communities.

Charlene Bauer, SVP of outreach and advocacy and chief development officer for Metro CU, explains to ACUC attendees how the credit union’s involvement with financial opportunity center CONNECT is changing lives in the Boston area.

One of my favorite parts of CUNA’s America’s Credit Union Conference, which I attended for the third year in a row last month, involved feeling like a grade-schooler again. During the second afternoon of the event, attendees were split into groups and escorted onto buses, for what I can’t help but describe as “field trips” to see business ideas put into action at a workplace or other venue in the conference’s hosting city of Boston.

At last year’s ACUC, I tagged along during an excursion to the Zappos headquarters in Las Vegas, where credit union professionals learned about the power of exceptional customer service paired with a highly social workplace culture, while feasting their eyes on the company’s kooky, colorful campus.

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Natasha Chilingerian

Natasha Chilingerian

Natasha Chilingerian has worked in the credit union space for over a decade. She joined CU Times as managing editor in 2015 and was promoted to executive editor in 2019. Before that, she served as a communications specialist for Xceed Financial Credit Union (now Kinecta Federal Credit Union) in Los Angeles from 2013-2015, and as a CU Times freelancer from 2011-2013. She has been a professional writer and editor for more than 17 years, specializing in news and lifestyle journalism as well as marketing copywriting for companies in the finance and technology space.

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