TechCenter

Succeed by Budgeting for Strategies, Not Campaigns

X

Thank you for sharing!

Your article was successfully shared with the contacts you provided.

As the digital world continues to evolve, the way potential members are digesting marketing continues to change along with it. For years, financial marketers have relied on tactics and techniques that are no longer viable. Marketing methods like branding events were the norm for credit unions. While these techniques of yesteryear build strong name recognition in local markets, they do little to assist with revenue growth that is attributable through a measureable ROI.

Recommended Stories

Credit Union Times

Don’t miss crucial strategic and tactical information necessary to run your institution and better serve your members. Join Credit Union Times now!

  • Free unlimited access to Credit Union Times' trusted and independent team of experts for extensive industry news, conference coverage, people features, statistical analysis, and regulation and technology updates.
  • Exclusive discounts on ALM and Credit Union Times events.
  • Access to other award-winning ALM websites including TreasuryandRisk.com and Law.com.

Already have an account? Sign In Now
Terms of Service / Privacy Policy - Updated

Copyright © 2018 ALM Media Properties, LLC. All Rights Reserved.