The Pennsylvania Credit Union Association introduced Thursday its new logo and what it called a new brand promise of “moving your credit union forward.”

“We made the decision to rebrand as a way to reinforce our leadership role in the credit union movement. Changing the look and feel of our logo and creating a brand promise were clear first steps for us,” Patrick Conway, PCUA’s president/CEO, said in a prepared statement. “This process would not have been possible without the support of our members, the Pennsylvania credit unions who allow us to be their advocate.”

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