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Don LaFontaine was the voice of all of the great movie trailers until he passed away in 2008. Most famously, he’s known for the opening phrase in his deep, booming voice, “In a world….” Some of his work included: “Die Hard,” “The Terminator,” “Beetlejuice,” “Lethal Weapon,” “Rambo,” “The Godfather” – you remember his voice.

As a voiceover guy and to understand how my brain works, I think of LaFontaine’s voice when reading the news when it comes to something potentially tragic for the credit union industry or just bad news in general.

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Michael Ogden

Editor-in-Chief for CU Times.

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