Feelings of gratitude fueled by the holiday spirit have atendency to make us all a bit more generous this time of year.Credit unions that have strategically built up a charitableoutreach program often report high levels of member involvementduring the giving season.
Designing such a program often takes years, but it is worth theinvestment. That's because several influential consumer segmentsinsist on doing business with organizations that support the causesand charities important to them. Employees, too, tend to choose andstay longer with organizations that share their personalvalues.
If building a stronger charitable outreach program is on yourlist of to-dos for 2017, consider these five tips for success.
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