One of the most fascinating aspects of the rapid evolution oftechnology is how much the consumer is driving which technologies acompany uses and offers. This shift is critically important,because the consumer in this new world truly is king. They not onlyhave greater choice than ever before but a much louder voice – andtheir expectations have risen accordingly.

Consequently, it is up to companies, including credit unions, toprovide them with products and services that meet their needs evenas they continue to evolve. The recent Eighth Annual BillingHousehold Survey conducted by Fiserv shows a big increase in thepercentage of households that use more than one payment method – itnow stands at 90%. This means your members want anduse options when it comes time to make a payment orconduct a transaction that move in step with the way they live andwork.

Digital Options in Step With How ConsumersLive

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