Pokémon. It’s 2016 and you’ve still gotta catch ‘em all. The Pokémon Go craze is in full force. But what does this have to do with credit unions? If you can jump on board the craze it’s an easy way to create brand awareness. Credit unions, and other businesses for that matter, are always looking for ways to be heard. Here’s your chance.

Pokémon Go is unique in the fact that it forces users to walk around in order to advance within the game. Right now people are flocking to Pokégyms and Pokéstops, which are simply different places around town. Literally, public parks are full of people with phones in their hands, eyes glued to the screen, swiping back and forth throwing pokéballs. These people are current members or potential members.

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