Credit unions must know technology as well as they know banking. Technology is no longer only the faster, cheaper way to serve members. It's a strategic, convenient, streamlined way to serve members who choose to be served remotely using a device that rarely leaves their side. These same members by and large are your members of the future.
Michigan First Federal Credit Union President/CEO Michael Poulos agreed credit union executives must understand technology and its application at least as well as they know banking. "The world has changed and the method of delivering financial products and services has eclipsed the business of banking," he said. "Over the years, most consumers have gotten the basics of the banking business, and there has been little innovation in that space. Where innovation is required is in the technical delivery of those products and services. Failure to understand those new methods and channels will lead to failure."
The very definition of member service is being disrupted.
Complete your profile to continue reading and get FREE access to CUTimes.com, part of your ALM digital membership.
Your access to unlimited CUTimes.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Critical CUTimes.com information including comprehensive product and service provider listings via the Marketplace Directory, CU Careers, resources from industry leaders, webcasts, and breaking news, analysis and more with our informative Newsletters.
- Exclusive discounts on ALM and CU Times events.
- Access to other award-winning ALM websites including Law.com and GlobeSt.com.
Already have an account? Sign In
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
